Apple with its iPod RED is one of many renowned brand companies like American Express, Giorgio Armani, Motorola that joined the (PRODUCT) RED charity campaign. "We're ecstatic that Apple is giving their customers the choice to buy a red iPod nano and help women and children affected by HIV/AIDS in Africa." said Bono, co-founder of (RED).

The brand (PRODUCT) RED was the initiative of U2 lead singer Bono and Bobby Shriver. The purpose was winning brand businesses around the World for the fight against HIV/AIDS, tuberculosis and Malaria in Africa with an emphasis on women and children. The leading companies that are engaged in the (PRODUCT) RED campaign are producing especially branded products just for that purpose. The uniqueness of those products is their red color.

Apple launched three RED products. Of course, the iPod Nano (PRODUCT) RED comes in a red aluminum enclosure and features, 24 hours of battery life, Apple's innovative Click Wheel, and an incredibly thin and light design. The company contributes contribute $10 from the sale of each iPod Nano (PRODUCT) RED to the Global Fund to help fight HIV/AIDS in Africa.

The iTunes (PRODUCT) RED gift card is also available through Apple's retail stores and the Apple Store online for $25 and is designed to match the (PRODUCT) RED campaign.

iPod shuffle (PRODUCT) RED is the third iPod red product launched by Apple. As for now, it is the smallest digital music player in the world.

While desiring an iPod for yourself or for your loved one, why do not make a conscience choice, and go for RED. Not only you will contribute to the good course, but also you will get a sexy red iPod unit. Go for Apple iPod RED.
~ Article by Anna Hugi